The modern self-help movement owes its very existence to the pre-industrial vegan self-health movement!
It's true (at least, that's our story and we're sticking to it)! Unbeknownst to many, the American vegan movement had an amazing start in the early 1900s with the publication of the classic, As a Man Eateth and Poopeth by Aloysius Sheitshoveler, III. As America and ultimately the rest of the world turned to industrial farming, it became increasingly evident that natural eating was, in fact, better for the nation's health.
Following Sheitshoveler's lead, many authors jumped on the bandwagon publishing books, and hosting seminars to spread awareness and build the momentum of the nascient Vegan movement! Rony Tobbins, Vorman Nincent Pee, Stephen Scurvey, and myself, Kale Carnegie and many others produced titles like The Power of Positive Drinking, The 7 Habits of Highly Fanatical Vegetarians, Who Modified My Peas? and the unforgettable, Awaken the Vegan Within: How to Take Back Control of Your Unnatural and Pitiful Craving for Putrefying, Disease-Ridden, Pus-Filled Carcass and Replace it with a Normal & Sensible Human Appetite for Real Food. In Europe, authors like Tichard Remplar, author of The Rules of Veganism,
For various reasons--some obvious and some not--the movement peaked, stalled then crashed. For some, it was due to poor execution; for others, bad branding or messaging; for others still, a slight change in a title or pen name might have made all the difference in the world. Perhaps it was simply bad timing for a movement whose time had simply not yet come. Whether this was all due to natural causes, group infighting, or the insidious sabotage of larger forces is still being debated today, but whatever the reasons, these books and their authors disappeared languished in publishing purgatory never to be seen from again.
Fast-forward a few decades to the modern self-help movement that took off in the 80s and 90s. We vegan pioneers watched (some of us in envy and horror) as many of our original concepts and titles were repackaged and resold to a hungry public desperate for something new to latch on to under the heading of new age, self-help and motivation!
Well, it is now a new millenium, and I believe our time has come again! Our original classics contain information perhaps even more vital today than ever before. There is even more processed food on store shelves. Factory farming has increased. Pesticides and perservertives permeate our food supply. Now, climate change caused, among other things, by wasteful farming practices is now a legitimate concern for many.
I, therefore, present to you the unearthed, uncovered, resurrected, revitalized, rejuvenated and dusted off copies of the original, trend-setting, ground-breaking classics! The "Best of" history's forgotten vegan movement are now availabke once again!
What has changed this time is our marketing savvy. The movement can learn from its past in terms of its marketing. Therefore, I present to you with their original groundbreaking cover designs that laid the foundation for the success of other authors generations later! (We harbor no ill will or resentment or envy, or lawsuits for the success of others. Really. Well, maybe there was one lawsuit.)
In any event, the people are ready. We now try again in my award-aspiring book, How to Lose Friends and Inconvenience People: Your Life as a Vegan (Don't call it a comeback!)
--Kale Carnegie, the spiritual advisor of the NEW vegan self-help movement of 2016 and beyond!
"We shall not make the same mistakes of the past!"
--Kale Carnegie, author of
How to Lose Friends and Inconvenience People: Your Life as a Vegan